In New Orleans “costume” is a verb, not a noun, and a word that implies a state of being. In a city where costume shops are as common as supermarkets, there is always a reason to find more finery. Halloween, Mardi Gras, St. Patrick’s Day, the Red Dress Run -- dressing up is about getting down to details.
New Orleanians require a checklist of essential ensemble: a wig, sequins, a mask and all manner of fantastical attire. Fifi Mahoney’s is ground zero for wigs and stores like New Orleans Party and Costume Shop and Southern Costume Company in the CBD are jam-packed with masks, glitter lashes, and boas.