NEW ORLEANS, La (August 11, 2020) – For the first time in history, whiskey is being legally produced in the Central Business District of New Orleans and will be for sale at the Sazerac House, the immersive spirited experience which opened in October of 2019. Sazerac Rye, the flagship rye brand of the Sazerac Company, is being produced by the Sazerac House’s distillery team and distilled on the custom-made still housed on the Sazerac House’s first-floor distillery exhibit. Following production on-site in New Orleans, barrels of Sazerac Rye will be moved to age at the Sazerac Company’s Buffalo Trace Distillery in Frankfort, KY.
“Production of Sazerac Rye in our distillery is at the heart of all of what we are trying to showcase at the Sazerac House—putting all of our history into a new context through creating the most-awarded American Rye Whiskey right here in New Orleans,” said David Bock, distillery operations manager at Sazerac House. “Our distillery team will walk guests through each step of the distilling process, giving them chances to see, smell and even touch different parts of the process, as Sazerac Rye is barreled and sent off to age.
Sazerac House’s distillery will produce Sazerac Rye on a 500-gallon capacity still made by Kentucky’s Vendome Industries. The kettle/pot is 60” in diameter and has a 12-plate 17” diameter column, which is visible from Canal Street through two-story tall windows.
In addition to on-site distillation of Sazerac Rye, the Sazerac House is also offering bottled Sazerac Rye in its on-site retail shop for $27.00 for a 750 mL bottle. Sazerac Rye produced on-site at the Sazerac House will be available for purchase at the Sazerac House following the aging process. Visitors can view the still in action by booking a complimentary tour of the Sazerac House.
Sazerac is one of America’s oldest family owned, privately held distillers with operations in the United States in Louisiana, Kentucky, Indiana, Virginia, Tennessee, Maine, New Hampshire, South Carolina, Maryland, California, and global operations in the United Kingdom, Ireland, France, India, Australia and Canada. For more information on Sazerac, please visit www.sazerac.com.
About Sazerac House
Standing proudly in a historic building at the corner of Canal and Magazine, and just a short stroll from the original 1850s era Sazerac Coffeehouse, the Sazerac House is an immersive exploration of the spirited culture of New Orleans. Featuring three floors of interactive exhibits across 48,000 square feet, including private event venues, an on-site Sazerac Rye distillery, and Peychaud’s Bitters production facility, the Sazerac House welcomes visitors to experience New Orleans history through the stories of its cocktails. For more information on the Sazerac House, please visit www.sazerachouse.com
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Be Nimble Public Relations