Tom HubbellTom Hubbell, Vice President: Marketing & Communications for the American Rental Association discusses profit, his commitement to the ARA and, of course, food!


The New Orleans CVB and the American Rental Association share a similar dedication to the success of our members, partners and industry. How do you connect to and further that mission on a daily basis?

We promote the success of our members and advance the growth of the equipment rental industry through a multitude of activities. To do this, we need to be engaged and committed on a daily basis to make a difference in their top and bottom line profitability through effective products and services.


The Rental Show has made a consistent commitment to meeting in New Orleans over the years and into the future. What makes New Orleans an ideal destination for "The Show for People Serious About Profit"?

The Rental Show is for people serious about profit as we connect buyers and sellers, have a full slate of profit boosting educational seminars and numerous networking events that enable people to learn more about how to improve their businesses. Of course, you need the right environment for all of these factors to occur and New Orleans is a fantastic locale to ensure a successful outcome.


If you were a classic New Orleans dish, what would you be? (i.e. red beans and rice, jambalaya, bread pudding, boiled crawfish, etc.)

Crawfish Etouffee