FOR IMMEDIATE RELEASE
Mary Beth Romig/ Jenn Lotz
New Orleans CVB New Orleans CVB
New Orleans Featured in January Issue of the Magazine Antiques
NEW ORLEANS (January 8, 2009) – The Magazine ANTIQUES, a monthly glossy publication produced by Brant Publications, has chosen New Orleans for the January issue’s special profile “The Scene.” The 20-page feature showcases the local antiques scene and features editorial by Gregory Cerio with images by local photographer Eugenia Uhl. The text describes New Orleans as a “treasure house for the dedicated antique collector,” with a special emphasis on the French Quarter and the six-mile length of Magazine Street.
The January issue of ANTIQUES features a new graphic layout and additional editorial features for the publication marking a fresh re-design. The Scene: New Orleans is included as a supplement that can be easily removed from the Magazine and kept for a visit to the city.
The Magazine ANTIQUES has continually reached educated and active lovers of the arts for over 87 years. Currently the Magazine’s 12 monthly issues reach over 53,000+ subscribers nationwide, 20% of whom reside in the South. Under the guidance of Editor-in-Chief, Elizabeth Pochoda, The Magazine ANTIQUES engages all readers from the most cultured connoisseur to the eager new collector, and everyone in between. The Magazine’s readers are interested in a wide range of subjects ranging from traditional Americana and Folk Art to French furniture, Asian ceramics, European painting and the most recent research on Modernism and Design.
“As the premier publication on fine and decorative arts since 1922, The Magazine ANTIQUES is pleased to highlight the long history of New Orleans as a cultural crossroad of American style and commerce,” said Jennifer Norton, Publisher. “Today New Orleans is a wonderful destination for avid art and antiques enthusiasts. Our January issue marks a period of tremendous growth for both The Magazine ANTIQUES and the wonderful city of New Orleans, and we look forward to continuing to support the arts within this vital community.”
“As much as New Orleans is known for its authentic music, incredible cuisine, the arts and antiques market is an important draw for visitors to the city,” said Stephen Perry, President and CEO of the New Orleans Convention and Visitors Bureau. “The value of such editorial opportunities as the feature in ANTIQUES is immeasurable to not just our antiques community, but to the city’s overall economic vitality. And the publication’s focus on these two important shopping destinations will only serve to enhance our reputation as a first class shopping destination.”
The supplement includes two detailed maps that highlight various galleries and boutiques throughout the French Quarter and along the Magazine Street corridor.
“In luring visitors to these authentic neighborhoods, with arts and antiques as the focus, enthusiasts will be exposed to the uniqueness of our city, our rich history and architecture, and the blend of cultures that makes New Orleans such a special place in which to live, work and visit,” adds Perry. “Both neighborhoods have their own special charm, which adds to New Orleans strong sense of place.”
“The United States is a nation that has benefited from the contributions of many different cultures, and New Orleans is the city where more of those cultures have left their mark than anywhere else in the country,” says Elizabeth Pochoda, Editor-in-Chief of The Magazine ANTIQUES. “It was the idea of ANTIQUES to celebrate the diversity of New Orleans (and our nation) by highlighting the antiques galleries of the city. For the collector, the antiques lover, and anyone interested in the material culture of the United States, this is the city to visit as often as other enthusiasts attend Jazz Fest or Mardi Gras.”
In addition to the magazine’s 53,000+ subscribers nationwide, the January 2009 has bonus distribution at the most premier antiques and fine art fairs in California, Florida and New York City. The New York Shows’ premieres coincide along side one another within a week’s time, creating an excitement and fervor in the industry. Attendees of the New York Ceramics Fair and The American Antiques Show will receive a complimentary copy of ANTIQUES. Patrons of the prestigious Winter Antiques Show — where 10,000 bonus issues will meet the high traffic demand. ANTIQUES’ January issue will also have a major presence at the Los Angeles Art Show and the American International Fine Art Show in Palm Beach, FL.
The Scene: New Orleans will also be widely distributed independently with over 12,000 copies locally within the city to leading luxury Hotels and participating galleries and in generous partnership with The New Orleans Metropolitan Convention & Visitors Bureau.
In addition to re-vamping the Magazine, Brant Publications is also re-launching ANTIQUES’ website: www.themagazineantiques.com at the beginning of February. The New Orleans supplement will appear in an online format for the entire year of 2009 as an added feature. The online content will be accessible to the website visitor with downloadable maps of Magazine Street and the French Quarter and additional editorial information on where to stay and where to eat while planning a visit to the city of New Orleans.
Consistently recognized as one of the top five convention and visitor bureaus in the United States, The New Orleans Convention & Visitors Bureau is the driving force behind New Orleans' most important industry, tourism. Today the cultural riches, sensual indulgences and unparalleled service that define the New Orleans experience continue to flourish, as they have for centuries. The most celebrated and historic core of the city - including the French Quarter, Central Business District, Warehouse and Arts District, Magazine Street, the Faubourg Marigny and Garden District - are thriving. For more information, visit www.neworleanscvb.com.