FOR IMMEDIATE RELEASE
Media Contact:
Kelly Benish
Search Influence
(504) 208-3900

 

Local U Is Bringing Its Educational Local Online Marketing Series to New Orleans, in Partnership with Google, Bing, and SEOmoz

Open to the public, Local U is a national marketing seminar presented by experts in local online marketing in partnership with Google, Bing and SEOmoz. Local U is a local marketing boot-camp presented pitch-free, with actionable marketing advice local business owners can put to use day one.

 

Local business owners and marketers in the Greater New Orleans area can learn cutting-edge strategies for online growth at LocalU. Presented in partnership with Google, Bing, Constant Contact, Score and others, Local University is a national seminar series with the mission to educate business owners on how to use local online marketing to grow their business. Industry leaders will present educational sessions on how to utilize certain tools and methods to boost business. The event will be held May 7, 2013 at 8:30 a.m. at Tulane University's Lavin-Bernick Center, Suite 213. Registration cost is $129; however, early registrants can receive a $40 discount until April 19th.

National experts from the local search industry will provide small business owners an opportunity to receive a pitch-free Internet marketing education. The Local University workshop will hold sessions on a variety of topics throughout the morning and early afternoon. This intensive 6-hour conference will take the audience step-by-step through how they can utilize the many free and paid tools that exist for local business owners to market online.

"Local U was designed to help local businesses and the marketers who support them succeed online," said Will Scott, Founder and CEO of Search Influence. "Every entrepreneur has a vision for his or her company, and it was important to us to help bring Local U here to make that vision a reality." In addition to the Local U Faculty there will be presentations from Google, Constant Contact and nationally known online marketing experts.

Sessions will include training on:

Website Optimization
Google Maps
Online Reviews
Analytics and Tracking
Facebook Marketing
Email Marketing
Do-it-yourself Online Marketing

The day will culminate with intensive small group sessions with Google and Constant Contact and a limited number of one-on-one expert web site reviews.

More and more potential customers use search engines like Google and Bing in order to find local service providers, stores, and restaurants instead of a traditional phone book. According to a 2013 Local Search Study, 86% of people who own a smartphone use it for local searches. Local U strives to help small business owners take advantage of the tools available to reach these users.

For more information about the Local University event, visit http://localu.org/.

About Local U
Local University Advanced educates small business owners on Internet marketing strategies to improve search engine rankings, attract new customers, and increase profits. It is a daylong conference where representatives from Google and national experts give informative presentations on how business owners can utilize accessible tools and methods to grow their web presence.

About Search Influence
A national Internet marketing company based in New Orleans, Search Influence specializes in helping businesses succeed online. Whether working directly with customers or with our publisher partners we focus on customer return on investment. Search Influence offers Local SEO, Social Media marketing and a full range of online marketing services, including in-house production services.