FOR IMMEDIATE RELEASE
Media Contact:
Simone Rathle, 703.534.8100
president, simoneink, llc
simone@simonesez.com

Meaghan Donohoe Regan, 703.534.8102
executive account director, simoneink, llc
meaghan@simonesez.com 

Launching TODAY May 1 at Loa, the tucked-away bar within the chic boutique International House hotel in New Orleans, "Spirit Handler" Alan Walter has found an eye-catching way to marry design and summer's favorite wine. Walter brings a playful note to the Rosé wine menu, which is displayed through two dozen shades of pink Pantone squares - each corresponding to a different bottle of Rosé, spanning from Sonoma to Spain, Priorat to Provence. Three Rosé selections are offered daily at Loa, and highlighted with a lipstick kiss to mark that day's featured stems. It's a creative, eye catching, seductive way to do Rosé this summer season. And the most instagrammable! #LongDaysOfRose

$10 glass/$12 flight of 3/$42 bottle
#LongDaysofRose

Loa, 221 Camp Street New Orleans, LA/ ihhotel.com/loa, instagram @loaneworleans