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NEW ORLEANS & COMPANY STATISTICS

Tourism Drives Our Economy and We Drive Tourism 

New Orleans & Company is the brand steward for the City of New Orleans as well as the catalyst for the $9.1 billion economic impact that the hospitality industry brings to the city. With more than 1,100 members, New Orleans & Company is the de facto trade association for the New Orleans hospitality industry. Additionally, New Orleans & Company is the booking agent for the New Orleans Ernest N. Morial Convention Center. 

If you are looking to expand your reach, market to the visitor economy, connect with meetings and conventions or support the 92,800 employees in the local hospitality community, New Orleans & Company is your conduit to achieve these goals.

2019 New Orleans & Company Statistics:

Our 19-person Convention Sales team consisting of sales managers and directors, faced steep competition from long-standing and new competitors - and still achieved their aggressive Definite Room Night goal. 

  • Goal: 1,830,000
  • Actual: 1,862,611

271k+ miles were traveled by the Sales and Services Teams, selling and promoting New Orleans and proving the importance of the meetings business to the tourism industry. 

Our 10-person Convention Services team sent 351 leads, conducted 144 hotel, venue and destination site inspections, coordinated 35k+ hours of work for convention and event staff, helped 741 groups execute meetings and events, and assisted 590 groups planning their 2020 meetings in New Orleans. 

Our 7-person Tourism Sales team manages 12 international offices (Canada, Mexico, Brazil, U.K., France, Benelux, Nordic, Italy, Germany, China, Japan, Australia). 5 sales managers traveled 116k+ miles to sell and promote New Orleans. Our Tourism Sales team and international offices attended 64 travel industry trade shows leading to a 15.6% growth in International Visitation (2013-2018) and surpassed their goal, positioning New Orleans as a world-class visitor destination. 

  • Goal: 567,120
  • Actual: 572,594

Our 5-person Membership team brought in 177 new members and manages 1,118 active members made up of local businesses - retail shops, restaurants, tour companies, a/v companies, attractions, hotels, printers and more! 

Our 3-person Public Affairs team manages 75 partnership organizations addressing critical issues in the community and hosted 55 community events that served 4,800 residents giving back and growing out community. 

Our 9-person Public Relations team assisted 2,356 journalists (averaging 6 per day) and hosted 214 journalists in New Orleans, resulting in 1,425 stories written, bringing more positive attention to our city. 

Tourism is the largest employer in New Orleans, sustaining 92,800 hospitality jobs and saving every New Orleans household $3,587* in taxes. With a fraction of the budget of other cities, we do more with less. 

*Louisiana Office of Tourism 

New Orleans & Company | Why Tourism Matters
 

New Orleans & Company 2020 Year In Review
New Orleans & Company - Tourism Matters